|
Message from the President - 1999
Has anyone seen a publisher. s press release lately without reference to the Hart-Scott-Rodino Antitrust
Improvements Act of 1976? Neither have I. You know this Act. It. s the one that keeps every proposed merger
in the news longer than a Kenneth Starr investigation. It is meant to keep two big business titans in
suspense before they. re allowed to make bigger, bulkier business. The Federal Trade Commission and the
Justice Department diligently inspect for monopolistic conditions while employees furiously update their
resumes. Sometimes the FTC and the Justice Department throw a rock or two off the bigger mountain, but why
bother? The consolidation process usually applies reduction measured in avalanche units.
When I started in the business 25 years ago, F. A. Davis Company was the sixth largest health science
publisher. Today we. re third and we haven. t passed anybody. So why do we feel like we. re ahead of the
pack?
Firstly, we haven. t sold out. You won. t find us on one of the 2,407 web pages located on the
Hart-Scott-Rodino web site. As the only independent, closely held health science publisher to succeed
the generation of the founder, F. A. Davis has not been subject to the dreaded hyphen.
Secondly, we don. t want to sell out. We have competed very successfully against publishers much
larger, only to watch them fall like the Roman Empire, eaten away by their own excesses. Today our
old "friends" are being held up by the hyphens that connect them. And the hyphens can only
hold so much. The publishing mass that flounders in front of us is going through the organizational liposuction associated with
consolidation. The advantages of being hyphen-free have become very apparent to us.
Thirdly, our niche industry is slumping despite a favorable economy. "How is that possible?",
you ask. Well, that. s the same question posed in boardrooms from Amsterdam to Los Angeles. While F. A.
Davis exercises the privilege of adapting to the challenging conditions of shrinking student enrollments
and an information technology revolution that seems determined only to reward a guy named Gates,
our "friends" are being forced to bail out.
Lastly, we have become adept at the sport of merger-drafting. One more merger and we. re number two,
at which time we. ll find out whether Hart-Scott-Rodino is just another act. The vacuum created by the
consolidation epidemic is giving us many new opportunities. Consequently, F. A. Davis will continue to
produce high-quality publications regardless of our ranking. These conditions are built for the survival
instincts of a company in its 121st year. Publishers, like F. A. Davis, able to make on-site
publishing decisions, own the future of this industry. For that matter, we may be the only one left to
tell posterity what really happened in the Great Publishing Shake-Out of the . 90s.
Who needs number one? We are F. A. Davis the unhyphenated company.
|
|
|
Robert H. Craven, Jr.
|
|
|